Privacy Policy
Guitar Genie Privacy Policy
Last updated: 13/05/2026
Guitar Genie respects your privacy and is committed to protecting your personal information.This Privacy Policy explains what information we collect, how we use it, how long we keep it, and what rights you have.
1. Who we are
Guitar Genie provides guitar setup, repair, restringing, cleaning and maintenance services.
Contact details:Email: guitargenieltd@gmail.com
WhatsApp: 07460 761180
Location: Monton, Eccles
For the purposes of UK data protection law, Guitar Genie is the data controller for the personal information we collect and use.
2. What personal information we collect
We may collect and use the following information:
Your name
Your email address
Your phone number or WhatsApp number
Your address, if collection or delivery is arranged
Details about your guitar or instrument
Details of the service, repair or issue you contact us about
Booking details, including drop-off and collection arrangements
Payment details and transaction records
Messages you send to us by email, WhatsApp, website form or social media
Photos or videos of your instrument, where relevant to the work or with your permission for marketing use
Website usage information, if our website uses cookies or analytics tools
We do not intentionally collect sensitive personal information unless you choose to provide it.
3. How we collect your information
We may collect personal information when you:
Contact us through the website
Fill in a booking or enquiry form
Email us
Message us on WhatsApp
Contact us through social media
Book a repair, setup or assessment
Pay for a service
Give us feedback or leave a review
Agree to photos or videos being used for social media or marketing
4. Why we use your information
We use your personal information to:
Respond to your enquiries
Arrange bookings, drop-offs and collections
Carry out repair assessments, setups, repairs and related services
Contact you about your instrument
Provide quotes and recommendations
Confirm approval before carrying out additional work
Take payment and keep payment records
Keep basic records for tax, accounting and business purposes
Deal with complaints, disputes or follow-up issues
Improve our services and customer experience
Send marketing messages, but only where we have a lawful basis to do so
5. Our lawful basis for using your information
Under UK data protection law, we need a lawful basis to use your personal information.We usually rely on one or more of the following lawful bases:
Contract
We use your information where it is necessary to provide the service you have requested, such as booking a repair, contacting you about your guitar, providing a quote or arranging collection.
Legitimate interests
We may use your information where it is necessary for the normal running of our business, provided your rights and interests do not override this. This may include keeping records, responding to enquiries, improving our services, handling complaints and protecting the business against disputes.
Legal obligation
We may need to keep certain records to meet legal, tax or accounting obligations.
Consent
We may rely on your consent for certain uses, such as sending optional marketing messages or using photos of your instrument for promotional purposes where permission is required.You can withdraw consent at any time.
6. Marketing
We will not sell your personal information.
We may contact you with updates, offers or service information where you have agreed to receive this, or where the law allows us to contact existing customers about similar services.
You can opt out of marketing messages at any time by contacting us.
Service-related messages, such as booking confirmations, repair updates or collection arrangements, are not marketing messages and may still be sent where needed.
7. Photos and social media
We may take photos or videos of instruments for repair records, before-and-after examples, or marketing.We will not include your personal details in these posts without your permission.
If you do not want your instrument photographed or shared, please tell us.
If we have posted an image of your instrument and you would like it removed, contact us and we will consider the request fairly.
8. Who we share your information with
We may share limited personal information with trusted third parties where needed to run the business.
This may include:
Website hosting providers
Booking form or website platform providers
Email providers
WhatsApp or messaging services
Payment processors
Accountants or bookkeeping providers
Couriers or delivery providers, where collection or delivery is arranged
Parts suppliers, where needed for a specific order
Professional advisers, insurers or legal advisers if needed
We only share the information necessary for the relevant purpose. We do not sell your personal information to third parties.
9. International transfers
Some services we use, such as website platforms, email providers, payment processors, analytics tools or messaging services, may process data outside the UK. Where this happens, we expect those providers to use appropriate safeguards required under data protection law.
10. How long we keep your information
We keep personal information only for as long as necessary.
As a guide:
Enquiry messages may be kept for up to 12 months
Booking and repair records may be kept for up to 6 years for tax, accounting and business records
Payment and invoice records may be kept for up to 6 years
Photos used for marketing may be kept until they are no longer needed or until you ask us to remove them, where appropriate
Marketing contact details are kept until you unsubscribe or ask us to stop contacting youWe may keep information for longer if required by law, or if needed to deal with a complaint, dispute or legal claim.
11. Cookies and website analytics
Our website may use cookies or similar technologies.Cookies are small files placed on your device to help a website work properly, remember settings, understand website traffic or improve user experience.
We may use:
Essential cookies needed for the website to function
Analytics cookies to understand how visitors use the website
Marketing cookies, only where applicable
Where required, we will ask for your consent before placing non-essential cookies.You can usually control cookies through your browser settings.
12. How we protect your information
We take reasonable steps to protect your personal information from loss, misuse, unauthorised access or disclosure. This may include:
Using password-protected accounts
Limiting access to customer information
Keeping customer records only where needed
Using reputable service providers
Deleting information when it is no longer neededNo website, email or messaging service can be guaranteed to be completely secure, so please avoid sending highly sensitive information unless necessary.
13. Your rights
Under UK data protection law, you have rights over your personal information. These may include the right to:
Ask for a copy of the personal information we hold about you
Ask us to correct inaccurate information
Ask us to delete your information in certain circumstances
Ask us to restrict how we use your information
Object to certain uses of your information
Ask for your information to be transferred to another provider in certain circumstances
Withdraw consent where we rely on consent
The ICO lists rights including access, rectification, erasure, restriction, objection and data portability. To exercise your rights, contact us using the details below. We may need to confirm your identity before responding.
14. Complaints
If you have any concerns about how we use your personal information, please contact us first so we can try to resolve the issue.
Email: guitargenieltd@gmail.com
WhatsApp: 07460 761180
You also have the right to complain to the Information Commissioner’s Office, which is the UK data protection regulator. The ICO says privacy information should tell people about their right to complain to the ICO.
15. Changes to this Privacy Policy
We may update this Privacy Policy from time to time.The latest version will be published on our website.
16. Contact us
For questions about this Privacy Policy or how we use your personal information, contact:
Guitar Genie
Email: guitargenieltd@gmail.com
WhatsApp: 07460 761180
Location: Monton, Eccles